Is Starbucks ready for Africa? Taste Holdings brings the coffee retailer to Sub Sahara Africa
Taste Holdings brings Starbucks to Sub Sahara Africa Taste Holdings – a South African management group with subsidiaries in the food and jewellery market – won the exclusive rights to roll out Starbucks outlets across Sub Sahara Africa! The first Starbucks outlet in Africa will be seen next year in Johannesburg, South Africa. Since a licensed partnership exists with Taste Holdings (Taste is the licensee) the Starbucks outlets will not be sub-franchised; instead Taste will own