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  • Matt Spencer

Discover the career of a Marketing Executive with incredible experience in Nigeria


I have work in the IT industry and Education and my skills are E-commerce, Strategic Management, Strategic Marketing, ICT and Sales.

What inspired you to get into this sort of industry?

The opportunity to use information technology to boost sales and enhance business processes was my personal inspiration in getting into this line of work.

What qualifications and experience did you have to gain In order to establish yourself and therefore become a professional within your industry?

With a master’s degree in Information Technology Management, I have a full understanding of the full life cycle of planning, strategic development and procurement, coupled with strategic management and strategic marketing.


Language barriers are the most challenging; where the language of communication differs. For instance I speak English; I can’t communicate with someone who speaks French.

How do you manage and overcome these challenges?

Having to learn different languages bit by bit.

What has been the highlight of your career?

It has been a highlight in my career managing and motivating a team to increase sales and to ensure efficiency. I worked closely with the team to identify potential new business opportunities, analysed sales figures and forecasted future sales volumes to maximize profits, analysed and interpreted trends to facilitate planning and used information technology to record sales figures for data analysis and forward planning

If somebody starts as a trainee / beginner within your line of work, what could they earn in salary?

Between $700- $900 per month.

What can this person expect to earn (It doesn’t have to be an exact figure, a rough guide is sufficient) after 10 years of experience?  Between $3500usd – $4700usd per month


Nelson Mandela for many reasons. One of his quotes which I will never forget says:  “It always seems impossible until it’s done.”

What motivates you to work this hard?

Success and being able to solve problems, in order to achieve a goal is what motivates me.

What is your outlook within your industry over the next 5 years?

Grow and contribute my quota in making it in the best industry y and to be innovatively creative.

As you know, numerous African countries are being invested in due to their rich minerals. Which country within Africa do you think will be the next hot spot and why?

Nigeria and South Africa –

Nigeria due to large human resources and products are made available for export and internal usages.  

South Africa due to the numerous natural endowments they have and the conclusive political environment they have. 

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