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Brand Manager (Automobile / Marketing / Asian markets / Manufacturing) – Johannesburg, South Africa

Job Reference

RSBSF023

Region

Southern Africa

Reference Number: RSBSF023
 
Job Description:
A well-known Asian, Automotive manufacturer is looking to hire a Brand Manager for their South African office, based in Johannesburg. This individual will be responsible for the full Brand Management function.
 
Responsibilities:
  • Assist the Chinese Brand manager with carrying out departmental management;
  • Responsible for the client’s Brand communication planning and management in South Africa;
  • Responsible for formulating a Brand communication management system and associated standards;
  • Responsible for the planning and execution of the client's annual major brand events and activities in South Africa;
  • Responsible for the Digital marketing planning, organization, execution, and effect evaluation;
  • Responsible for the new product launch plan and evaluate the launch effect;
  • Responsible for market-crisis, public relations management;
  • Responsible for completing the annual brand goals;
  • Complete other tasks assigned by superiors.
Requirements: Qualification and Skill
  • A completed Tertiary qualification in a relevant field (ie. News, Communications, Advertising, Marketing, etc.) is required.
  • A minimum of 8 years’ of management experience related to Brand and Communication in the Automotive industry.
  • Participated in Corporate brand or Product brand positioning / Creative and Communication projects.
  • Responsible for Digital marketing projects, including Social media marketing, Search engines, Online advertising.
  • Exposure to the Asian markets / Asian business environment is advantageous.
  • Rich Media reporting skills.
  • KOL management experience and resources.
  • Fluency in English is required.
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