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Marketing Manager (Sales / Software / Mining / Salesforce / Adobe) - Gauteng

Job Reference

110-1802LH

Region

Southern Africa

Reference Number: 110-1802LH
 
Job Description:
 
Our client is seeking a Degree qualified Marketing Manager who is well-versed in Salesforce and Adobe Products to join their team in Gauteng.
 
Responsibilities:
  • Carrying out marketing activity for the Africa region to contribute to ensuring that sales targets are met.
  • Contributing to implementing globally decided brand plans to provide a consistent business image and message.
  • Contributing to and assisting in the evaluation of effective branding activities including conferences and investment platforms.
  • Budgeting and cost control of the region-specific marketing budget and associated processes.
  • Providing and driving lead generation activities including the management of lead tracking processes and closing rates.
  • Monitor Customer Acquisition Cost per channel and recommending improvements where possible.
  • Customer journey support.
  • Customer segmentation analysis.
  • Ensuring effective messaging and promotion during product releases.
  • Monitor competitor activity in and proposing effective positioning and differentiation strategies.
  • Input to the key selling points for each product line with local campaigns.
  • Maintaining a positive company relationship with select local press and industry bodies for the promotion of business products.
 
Requirements: Qualification and Skill
  • Marketing Degree or other relevant Degree
  • 5 years product marketing experience
  • Experience in or marketing products to the mining industry preferred
  • Well-versed in MS Office, Salesforce and Adobe software (Photoshop, Illustrator, InDesign)
  • Willing to travel locally and internationally if required
  • Valid driver’s license and own transport
 
Benefits and Contractual information:
  • Permanent contract.
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